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INSIGHTS & UPDATES
OUR RESEARCH METHODOLOGY
The UK radio industry is approaching a crossroads: it has more platforms available to it than ever before, meaning it faces more opportunities and more threats and some difficult and far-reaching decisions over its future direction.
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OverviewOverview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Insights and Opportunities
Market in Brief
Fast Forward Trends
MarketMarket
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Issues in the Market
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Size and Forecast
Segment Performance
Brand/CompanyBrand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Market Share
Brand Communication and Promotion
Companies and Products
Brand Elements
DataData
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Radio Listening Habits
Appendix – Listeners’ Choice of Platforms
Appendix – Attitudes Towards Radio
Appendix – Radio Target Groups
Other
Radio Listening Habits
Listeners’ Choice of Platforms
Attitudes Towards Radio
Radio Target Groups
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