Table of Contents
Introduction and Abbreviations
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- Introduction
- Other relevant reports
- Definition
- Abbreviations and terms
- Abbreviations
- Terms
Executive Summary
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- Hispanic population tops 43 million
- Hispanics are not a homogeneous group
- Larger households; lower incomes
- Hispanics spend less than average in most categories
- Hispanic households more likely than average to include children
- Hispanics less likely to eat at fast food restaurants; much less likely to eat at family restaurants/steak houses
- Type of restaurant visited for dinner
- Those Hispanics who dine out do so more often
- Usual dining companions at breakfast, lunch, and dinner
- Restaurant attributes that attract Hispanic customers
- Opinions about fast food restaurants
- Factors that would motivate more frequent dining out
Demographics
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- The Hispanic population
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- Figure 1: U.S. population, by race and Hispanic origin, 2006
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- Figure 2: U.S. population, by Hispanic origin, 2001-11
- Hispanic households more likely than average to include children
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- Figure 3: Households, by presence of children and Hispanic origin, 2004
- Most Hispanics work, but have relatively low incomes
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- Figure 4: Labor force participation, by Hispanic origin, 2005
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- Figure 5: Median household income, by race and Hispanic origin, 2004
- Diversity within the Hispanic population
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- Figure 6: Native-born/foreign-born Hispanics and country of origin/heritage, 2004
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- Figure 7: Hispanics, by country of origin/heritage, 2004
- Acculturation level varies among Hispanics
Food Expenditures
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- Introduction
- Spending on food and beverages
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- Figure 8: Average expenditures on food and beverages, by Hispanic origin, 2004
- Distribution of dining out dollars
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- Figure 9: Average expenditures on food and beverages away from home, per consumer unit, by Hispanic origin, 2004
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- Figure 10: Average expenditures on food & beverages away from home, per consumer unit, by type of venue & Hispanic origin, 2004
Meals at Fast Food and Family Restaurants
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- Introduction
- Use of fast food and family restaurants
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- Figure 11: Use of fast food/drive-in restaurants and family restaurants/steak houses, by Hispanic origin, January-September 2005
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- Figure 12: Hispanic use of fast food/drive-in restaurants and family restaurants/steak houses, by nativity, January-September 2005
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- Figure 13: Hispanic use of fast food/drive-in restaurants and family restaurants/steak houses, by language spoken in the home, January-September 2005
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- Figure 14: Hispanic use of fast food/drive-in restaurants and family restaurants/steak houses, by national origin/heritage, January-September 2005
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- Figure 15: Hispanic use of fast food/drive-in restaurants and family restaurants/steak houses, by presence of children in the household, January-September 2005
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- Figure 16: Hispanic use of fast food/drive-in restaurants and family restaurants/steak houses, by household income, January-September 2005
- Meals eaten at restaurants
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- Figure 17: Meals eaten at fast food/drive-in restaurants and family restaurants/steak houses—meal occasion, by Hispanic origin, January-September 2005
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- Figure 18: eClip: A husband’s breakfast
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- Figure 19: Meals eaten at fast food/drive-in restaurants and family restaurants/steak houses—meal occasion, by nativity, January-September 2005
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- Figure 20: Meals eaten at fast food/drive-in restaurants and family restaurants/steak houses—meal occasion, by language spoken in the home, January-September 2005
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- Figure 21: Meals eaten at fast food/drive-in restaurants and family restaurants/steak houses—meal occasion, by national origin/heritage, January-September 2005
- Frequency of dining out
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- Figure 22: Number of visits to fast food and family restaurants in previous 30 days, by Hispanic origin, January-September 2005
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- Figure 23: Number of visits to fast food and family restaurants in previous 30 days, by nativity, January-September 2005
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- Figure 24: Number of visits to fast food and family restaurants in previous 30 days, by language spoken in the home, January-September 2005
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- Figure 25: Number of visits to fast food and family restaurants in previous 30 days, by national origin/heritage, January-September 2005
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- Figure 26: Number of visits to fast food and family restaurants in previous 30 days, by presence of children in the household, January-September 2005
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- Figure 27: Number of visits to fast food and family restaurants in previous 30 days, by household income, January-September 2005
- Usual breakfast dining companions
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- Figure 28: Usual breakfast dining companions, by Hispanic origin, January-September 2005
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- Figure 29: Usual breakfast dining companions, by nativity, January-September 2005
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- Figure 30: Usual breakfast dining companions, by language spoken in the home, January-September 2005
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- Figure 31: Usual breakfast dining companions, by national origin/heritage, January-September 2005
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- Figure 32: Usual breakfast dining companions, by presence of children in the household, January-September 2005
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- Figure 33: Usual breakfast dining companions, by household income, January-September 2005
- Usual lunch dining companions
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- Figure 34: Usual lunch dining companions at family restaurants/steak houses, by Hispanic origin, January-September 2005
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- Figure 35: Usual lunch dining companions at fast food/drive-in restaurants, by nativity, January-September 2005
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- Figure 36: Usual lunch dining companions at fast food/drive-in restaurants, by language spoken in the home, January-September 2005
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- Figure 37: Usual lunch dining companions at fast food/drive-in restaurants, by national origin/heritage, January-September 2005
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- Figure 38: Usual lunch dining companions at fast food/drive-in restaurants, by presence of children in the household, January-September 2005
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- Figure 39: Usual lunch dining companions at fast food/drive-in restaurants, by household income, January-September 2005
- Usual dinner dining companions
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- Figure 40: Usual dinner dining companions, by Hispanic origin, January-September 2005
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- Figure 41: Usual dinner dining companions, by nativity, January-September 2005
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- Figure 42: Usual dinner dining companions, by language spoken in the home, January-September 2005
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- Figure 43: Usual dinner dining companions, by national origin/heritage, January-September 2005
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- Figure 44: Usual dinner dining companions, by presence of children in the household, January-September 2005
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- Figure 45: Usual dinner dining companions, by household income, January-September 2005
Dining Out at Night
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- Incidence and frequency of evening meals eaten from a restaurant
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- Figure 46: Number of evening meals purchased from restaurants, by gender and presence of children in the household, April-May 2006
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- Figure 47: Number of evening meals purchased from restaurant, by language spoken in the home, April-May 2006
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- Figure 48: Number of evening meals purchased from restaurant, by age, April-May 2006
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- Figure 49: Number of evening meals purchased from restaurant, by household income, April-May 2006
- Type of restaurant visited for dinner
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- Figure 50: Type of restaurant visited for dinner, by gender and presence of children in the household, April-May 2006
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- Figure 51: Type of restaurant visited for dinner, by language spoken in the home, April-May 2006
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- Figure 52: Type of restaurant visited for dinner, by age, April-May 2006
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- Figure 53: Type of restaurant visited for dinner, by household income, April-May 2006
- Restaurant attributes that attract Hispanic customers
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- Figure 54: Restaurant attributes that attract Hispanic customers, by gender and presence of children in the household, April-May 2006
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- Figure 55: Restaurant attributes that attract Hispanic customers, by language spoken in the home, April-May 2006
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- Figure 56: Restaurant attributes that attract Hispanic customers, by age, April-May 2006
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- Figure 57: Restaurant attributes that attract Hispanic customers, by household income, April-May 2006
- Opinions of fast food restaurants
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- Figure 58: Attitudes toward fast food, by gender and presence of children in the household, April-May 2006
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- Figure 59: eClip: Consumer attitudes toward fast food
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- Figure 60: Attitudes toward fast food, by language spoken in the home, April-May 2006
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- Figure 61: Attitudes toward fast food, by age, April-May 2006
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- Figure 62: Attitudes toward fast food, by household income, April-May 2006
- Factors that would motivate more frequent dining out
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- Figure 63: Motivations for more frequent dining out, by gender and presence of children in the household, April-May 2006
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- Figure 64: Motivations for more frequent dining out, by language spoken in the home, April-May 2006
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- Figure 65: Motivations for more frequent dining out, by age, April-May 2006
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- Figure 66: Motivations for more frequent dining out, by household income, April-May 2006
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