This report concentrates primarily on the protection aspects of the life insurance market and does not cover in detail the associated investment aspects. The emphasis is on individual term life and whole-of-life policies, although some attention is given to endowment business and related protection products such as critical illness cover, income protection and mortgage payment protection insurance.

Given that the remit for this report is to examine the market for individual life insurance, regular-premium and ordinary branch business provides the focus for this report (single-premium and group business is only looked at in passing). The report additionally offers:

an investigation into the internal and broader macroeconomic factors impacting the market

an overview of the market’s composition, competitive context, and strengths and weaknesses

insight into the views of leading experts (Premier editions only)

an examination of recent and projected market growth, as well as detailed sector analysis

an appraisal of the supply side of the market, including market shares of the largest players

comments on product innovation, distribution and promotion

an overview of general consumer financial activity (Premier editions only)

the results of Mintel’s independently-commissioned consumer research, which offers additional insight into consumer attitudes and behaviour towards life protection products, and other areas of financial planning

special further analysis (ie CHAID and repertoire) to enable deeper understanding of the core target groups (Premier editions only).