Retail Giants - Europe - February 2003

A major briefing into the leading groups dominating the European retail scene. Investigating:

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Company Profiles
Company Profiles
Company Profiles
Company Profiles
Company Profiles
Company Profiles
Company Profiles

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Contents
Background Data
Summary and Outlook