Table of Contents
Introduction & Abbreviations
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- INTRODUCTION
- OTHER RELEVANT REPORTS
- DEFINITION
- ABBREVIATIONS & TERMS
- Abbreviations
- Terms
Executive Summary
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- DEMOGRAPHIC INFLUENCES
- INCIDENCE OF OVERWEIGHT AND OBESITY
- INCREASING NUMBER OF MEMBERS AND FACILITIES
- NO-FRILLS CLUBS GAINING GROUND
- CONSOLIDATION, MEGA-CLUBS AND NICHE MARKETS
- GET ACTIVE AMERICA PROMOTION
- INCIDENCE, FREQUENCY AND PLACE OF EXERCISE
- ATTITUDES TOWARD HEALTH AND FITNESS CLUBS AMONG NON-MEMBERS
Market Drivers
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- POPULATION
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- Figure 1: American population by age, 1998 and 2003
- Generational Differences
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- Figure 2: American generation definitions, by age, 2000-2010
- Figure 3: American population projections, by generation, 2000-2010
- Baby Boomers
- Millennials
- Post-Millennials
- Swing/World War II
- PERSONAL DISPOSABLE INCOME
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- Figure 4: Personal disposable income, at current and constant values, 1997-2002
- INCIDENCE OF OVERWEIGHT AND OBESITY
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- Figure 5: Incidence of overweight and obese Americans aged 18 and older, 1994-2000
- ATTITUDES TOWARD HEALTH AND FITNESS
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- Figure 6: Attitudes toward health and fitness, by health club membership status and frequency of going to gym, November 2003
- Diet Versus Exercise
Market Size & Trends
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- Figure 8: Health and fitness clubs total revenues, at current and constant prices, 1998-2003
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- Graph 1: Health and fitness clubs total revenues, at current and constant prices, 1998-2003
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- Figure 9: Health and fitness club* numbers and members, 1998-2003
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- Graph 2: Percentage change in number of health and fitness clubs and number of members, 1999-2003
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- Figure 10: Health and fitness club* average members/club, revenue/club, revenue/member, 1998-2003
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Market Segmentation
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- OVERVIEW
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- Figure 11: Health and fitness club membership by type of club, 2000 and 2002
Supply Structure
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- COMPANIES AND BRAND OVERVIEW
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- Figure 12: Company revenue for commercial owned health and fitness clubs, 2001 & 2002
- OWNED CLUBS
- Bally Total Fitness
- 24 Hour Fitness Worldwide
- Town Sports International, Inc.
- Wellbridge
- Life Time Fitness
- TCA Club Management
- Sports Club Company, Inc.
- Equinox Fitness Clubs
- FRANCHISED CLUBS
- Curves for Women
- Gold’s Gym International
- Lady of America/Ladies Workout Express
- World Gym International
- Powerhouse Gym International
- NONPROFIT HEALTH AND FITNESS CLUBS
- Universities
- YMCA/YWCA
- JCC
- OTHER FOR PROFIT
- Hotels/Resort Spas
- Hospital-Based Fitness Centers
- Corporate Clubs
Advertising & Promotion
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- INTRODUCTION
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- Figure 13: Reported ad spending for health and fitness clubs, 2002
- OWNED CLUBS
- Bally Total Fitness
- 24 Hour Fitness Worldwide
- Equinox
- FRANCHISED CLUBS
- Curves for Women
- Gold’s Gym International
- NONPROFIT HEALTH AND FITNESS CLUBS
- YMCA
- JCC
The Consumer
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- INTRODUCTION
- INCIDENCE OF EXERCISE PARTICIPATION
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- Figure 14: Participation in regular exercise, 2001 and 2003
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- Figure 15: Participation in regular exercise, by gender, June 2002-May 2003
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- Figure 16: Participation in regular exercise, by age, June 2002-May 2003
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- Figure 17: Participation in regular exercise, by race/ethnicity, June 2002-May 2003
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- Figure 18: Participation in regular exercise, by household income, June 2002-May 2003
- FREQUENCY OF EXERCISE
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- Figure 19: Frequency of exercise per week, June 2002-May 2003
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- Figure 20: Frequency of exercise, by gender, June 2002-May 2003
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- Figure 21: Frequency of exercise per week, by age, June 2002-May 2003
- PLACE OF EXERCISE
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- Figure 22: Place of exercise, 2001 and 2003
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- Figure 23: Place of exercise, by gender, June 2002-May 2003
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- Figure 24: Place of exercise, by age, June 2002-May 2003
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- Figure 25: Place of exercise, by household income, June 2002-May 2003
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- Figure 26: Place of exercise, by region, June 2002-May 2003
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- Figure 27: Place of exercise, by frequency of exercise, June 2002-May 2003
- TEENS AND FITNESS
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- Figure 28: Incidence of teens exercising and belonging to health clubs, June 2002-May 2003
- Teen Frequency of Exercise
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- Figure 29: Teens’ frequency of exercise, by gender and age, June 2002-May 2003
- Where Teens Exercise
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- Figure 30: Where teens exercise, by gender and age, June 2002-May 2003
- SPORTS/ACTIVITIES ENGAGED IN BY HEALTH AND FITNESS CLUB MEMBERS VERSUS NON-MEMBERS
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- Figure 31: Participation in sports, all respondents versus health and fitness club members, June 2002-May 2003
- INCIDENCE OF BELONGING TO HEALTH CLUBS
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- Figure 32: Incidence of belonging to health club and regularity of exercise, November 2003
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- Figure 33: Incidence of belonging to health club and regularity of exercise, by gender, November 2003
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- Figure 34: Incidence of belonging and using health club and regularity of exercise, by age, November 2003
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- Figure 35: Incidence of belonging and using health club and regularity of exercise, by household income, November 2003
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- Figure 36: Incidence of belonging and using health club and regularity of exercise, by race, November 2003
- ATTITUDES TOWARD HEALTH AND FITNESS
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- Figure 37: Attitudes toward health and fitness, November 2003
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- Figure 38: Attitudes toward health and fitness, by gender, November 2003
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- Figure 39: Attitudes toward health and fitness, by age, November 2003
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- Figure 40: Attitudes toward health and fitness, by race, November 2003
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- Figure 41: Attitudes toward health and fitness, by health club membership status and frequency of going to gym, November 2003
- ATTITUDES TOWARD HEALTH CLUBS AMONG NON-MEMBERS
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- Figure 42: Attitudes toward health clubs among non-members, November 2003
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- Figure 43: Attitudes toward health clubs among non-members, by gender, November 2003
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- Figure 44: Attitudes toward health clubs among non-members, by age, November 2003
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- Figure 45: Attitudes toward health clubs among non-members, by household income, November 2003
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- Figure 46: Attitudes toward health clubs among non-members, by metro status, November 2003
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- Figure 47: Attitudes toward health clubs among non-members, by region, November 2003
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- Figure 48: Attitudes toward health clubs among non-members, by marital status, November 2003
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- Figure 49: Attitudes toward health clubs among non-members, by exercise habits, November 2003
- ATTITUDES TOWARD HEALTH CLUBS AMONG HEALTH CLUB MEMBERS
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- Figure 50: Attitudes toward health clubs among health club members, November 2003
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- Figure 51: Attitudes toward health clubs among health club members, by gender, November 2003
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- Figure 52: Attitudes toward health clubs among health club members, by household income, November 2003
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- Figure 53: Attitudes toward health clubs among health club members, by marital status, November 2003
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- Figure 54: Attitudes toward health clubs among health club members, by frequency of going to gym, November 2003
- SUMMARY
- Incidence and Frequency of Exercise
- Place of Exercise
- Attitudes Toward Health and Fitness Clubs
Future & Forecast
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- FUTURE TRENDS
- Population and Generations
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- Figure 55: U.S. population projections, by age, 2003 and 2008
- Trends in Fitness and Consumer Wants
- Overweight and Obesity Issues
- Fitness Club Profitability and Growth
- MARKET FORECAST
- Health and Fitness Clubs Revenue
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- Figure 56: Forecast total health and fitness clubs revenue, at current and constant prices, 2003-2008
- Forecast of Number of Health and Fitness Clubs and Number of Members
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- Figure 57: Forecast total health and fitness clubs and members, 2003-2008
- Forecast Factors
APPENDIX: Trade Associations
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