CONSUMER CHARTS
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Italy, Germany, France, Spain & Poland
Italy, Germany, France, Spain & Poland
INSIGHTS & UPDATES
OUR RESEARCH METHODOLOGY
While the market has reached close to 100% penetration for basic items (eg toothpaste and toothbrushes) and is serviced by a comprehensive and wide-ranging product offer, there is still room for growth. There is an opportunity to upgrade the basic one-step brushing regimen to include a mouthwash and, for more sophisticated shoppers, interdental items, which are relatively uncommon features of bathroom cabinets in the UK.
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OverviewOverview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Future Opportunities
Market in Brief
MarketMarket
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Issues in the Market
Internal Market Environment
Broader Market Environment
Strengths and Weaknesses in the Market
Competitive Context
Market Size and Forecast
Segment Performance
Channels to Market
ConsumerConsumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – Usage and Frequency
The Consumer – Oral Health Concerns
Consumer Influence on Choice of Dental Products
Consumer Attitudes Towards Oral Health
Target Groups
Brand/CompanyBrand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Market Share
Companies and Products
Brand Communication and Promotion
DataData
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Internal Market Environment
Appendix – Broader Market Environment
Appendix – Who’s Innovating?
Appendix – Segment Performance
Appendix – Brand Communication and Promotion
Appendix – Consumer Usage and Frequency
Appendix – Consumer Oral Health Concerns
Appendix – Influence on Choice of Dental Products
Appendix – Consumer Attitudes Towards Oral Health
Appendix – Target Groups
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