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Men's Clothing - US - March 2016
Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Overview
Executive Summary

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Men's Clothing - US - March 2016
Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – What You Need to Know
Market Size and Forecast
Market Perspective
Market Factors

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Men's Clothing - US - March 2016
Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – What You Need to Know
Men’s Clothing Purchases for Self by Channel
Clothing Items Men Purchased for Self
Men’s Spending on Clothing
Store Types for the Majority of Purchases
Men’s Shopping Behaviors
Perception of Stylishness and Attitudes toward Style
Interest in Shopping Innovations
Women’s Purchases of Men’s Clothing
Women’s Reasons for Purchasing Men’s Clothing
Consumer Segmentation

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Men's Clothing - US - March 2016
Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Key Players – What You Need to Know
Retailer Spotlight
What’s Working?
What’s Struggling?
What’s Next?

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Men's Clothing - US - March 2016
Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations
Appendix – Market
Appendix – Consumer
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What you need to know

Sales of men’s clothing are expected to increase over the next five years, and grow at a faster pace than women’s clothing over the same period. Men aged 25-34 are key to the market due to their transitional life stage as well as their relatively higher earnings (versus younger men, who also support growth). Men’s growing interest in their personal appearance is also a driver of growth. Combined with recent advances in online shopping and interest in additional innovations, the men’s apparel landscape is changing for the better. Meanwhile, the mobile channel remains under-utilized despite its potential.

Definition

The purpose of this Report is to identify men’s shopping behaviors and attitudes toward shopping for clothing for themselves. For the purposes of this Report, men’s clothing includes:

  • Jeans, pants/slacks, T-shirts, polo shirts, button-down shirts, sweaters, sport coats, suits, outerwear, shorts, workout clothes (shorts and shirts).

  • Underwear, sleepwear, footwear, and accessories are excluded from this Report.

This Report builds on the analysis presented in Mintel’s Men’s Clothes Shopping – US, May 2014 and Men’s Attitudes toward Clothes Shopping – US, March 2012.

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