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Italy, Germany, France, Spain & Poland
Italy, Germany, France, Spain & Poland
INSIGHTS & UPDATES
OUR RESEARCH METHODOLOGY
“Retailing is changing. This is partly due to the advent of the internet and partly because of a growing reluctance to drive to out-of-town stores. Furniture retailers have adapted to the internet, their next challenge is to think long and hard about the future of the superstore. Their first move must be to experiment with moves back to the high street (or, at least, to secondary locations) and see to ...
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OverviewOverview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues in the Market
Trend Application
MarketMarket
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market Environment
Consumer Spending and Forecasts
Furniture Specialists’ Sales
Strengths and Weaknesses
Competitive Context
ConsumerConsumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What They Own and What They Plan to Buy
The Consumer – Who Shops Where?
The Consumer – Factors in Determining Which Store to Visit
The Consumer – Online vs In-store
Brand/CompanyBrand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who's Innovating?
Channels of Distribution
Space Allocation Summary
Retail Competitor Analysis
Market shares
Brand Communication and Promotion
Retailer Profiles
DataData
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – The Consumer – Who Owns What
Appendix – The Consumer – Who Plans To Buy What
Appendix – The Consumer – Who Buys Where
Appendix – The Consumer – Factors in Determining Which Stores to Visit
Appendix – The Consumer Online vs Offline
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