“Retailers such as B&Q and Homebase are established authorities in DIY – and they need to capitalise on this to deliver online advice, knowhow and service that pureplays such as Amazon cannot.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues in the Market
Trend Application
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market Environment
Strengths and Weaknesses
Consumer Spending on DIY
Sector Size and Forecast
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Customer Profile Comparisons
The Consumer – Where They Buy
The Consumer - Satisfaction with DIY Retailers
The Consumer – Attitudes Towards DIY
The Consumer - Buying DIY – Online vs In-Store
The Consumer – DIY Plans for the Year Ahead
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Channels of Distribution
Space Allocation Summary
Retail Product Mix
The Specialist Retailers: Financials and Outlets
The Non-Specialist Retailers
Market Shares
Online and Social Media
Who’s Innovating?
Retail Advertising and Promotion
Clas Ohlson
Homebase
Kingfisher Group (B&Q)
Wickes/Travis Perkins Retail
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – The Consumer – Where They Buy
Appendix – Repertoire – In-Store
Appendix – Repertoire – Online
Appendix – The Consumer - Satisfaction with DIY Retailers
Appendix – The Consumer - Attitudes Towards DIY
Appendix – The Consumer - Buying DIY – Online vs In-store
Appendix – The Consumer – Plans for the Year Ahead
17th April 2014
"Demand for summer-specific categories is so weather-dependent that any retail forecasts can be scuppered by unseasonal weather. And for retailers whose product has a risk of obsolescence (such as clothing which goes out of season), a poor summer can mean markdowns and consequent hits to margins." 
6th December 2013
"2012 is likely to have been a low point - resurgence in the housing market should bolster demand for DIY into 2014."
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