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Ingredients & Additives - Global Annual Review - 2016

OVERVIEW
THE BIG STORIES
Nothing artificial is the new natural
Figure 1: Percentage of food and drink launches with artificial colors, global and US, 2011-15
Figure 2: Attitudes towards healthy lifestyle, “I regularly check the ingredient list contained on the pack,” select European countries, Q4 2014
Figure 3: Percentage of US food and drink launches with select claims, 2010-15
Ancient grains go mainstream  
Figure 4: Top ancient grains, by percentage of global ancient grain-containing food and drink launches, 2012-15
Figure 5: Top five product categories for global ancient grain containing food and drink launches, 2012-15
New sweeteners emerge to address consumers’ sweet tooth
Figure 6: Attitudes towards diet foods, select European countries, Q4 2015
Figure 7: Sugar substitutes considered natural, US, February 2015
NOTABLE PRODUCTS OF THE PAST YEAR
Notable products of 2015: Free-from claims appeal to those following alternative diets
Notable products of 2015: Better-for-you ingredients
LOOKING TO THE FUTURE
Figure 8: Importance of oil product attributes, US, April 2014
Figure 9: Reasons for limiting meat consumption, by generation, US, October 2014
Figure 10: Attitudes toward diet, select European countries, Q4 2015
The power of enzymes
Figure 11: Role of diet and stress on gastrointestinal issues, US, April 2015
Figure 12: I am incorporating more protein into my diet compared to a year ago, select European countries, Q4 2015
Free-from ingredients needed to meet the demands of free-from consumers
Figure 13: Types of food avoided, UK, June 2014
Figure 14: Percentage of global food and drink launches with select “suitable for” claims, 2011 – 15 
THE ANALYST’S VIEW

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