Author: Mintel Group Ltd.
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Supermarkets and Hypermarkets - China - November 2015
Introduction
 
Definition
This report covers the retail sale of food and non-food products through supermarket and hypermarket outlets within the People’s Republic of China. These outlets are defined as:

●	Supermarkets: Modern chain grocery (food and non-food) retail outlets with sales areas of between 300m2 and 5,999m2.
●	Hypermarkets: Modern chain grocery (food and non-food) retail outlets with sales areas of 6,000m2 and above.
●	Warehouse stores: Modern chain grocery (food and non-food) retail outlets that require shoppers to become members and hold a membership card before they can use the store – usually, but not exclusively, for business owners.
●	Modern grocery: Includes all of the above plus convenience stores (included only as a comparison against the core market), which are defined as being modern chain grocery (food and non-food) retail outlets with sales areas of less than 300m2.
●	Online grocery: Online retail businesses that sell both food and non-food products.

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