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Leisure Venue Catering - UK - March 2007

ISSUES IN THE MARKET
Definitions
 ABBREVIATIONS
INSIGHTS AND OPPORTUNITIES
It’s all about the fundamentals
Jumping on the healthy bandwagon
Busta queue
MARKET IN BRIEF
End of term report: Good but could do better
Market value breaks through £2 billion barrier
Figure 1: Trends in the UK leisure venue catering market size, 2001-06
Poor performance of major sectors slows market growth
Conditions ripe for further growth
Leading contract caterers maintain grip on market
Innovations focus on evolution rather than revolution
The challenge: raising the bar while keeping the lid on costs
FAST FORWARD TRENDS
Trend 1: Crowdsourcing
Definition
What it is – general observations
Ideas bank
Trend 2: Hire Hire
Definition
What it is – general observations
Ideas bank
Trend 3: Food Goes Slow
Definition
What it is – general observations
Ideas bank
 WHAT IS FAST FORWARD TRENDS?
INTERNAL MARKET ENVIRONMENT
Key points:
Minimum Wage piles further pressure on costs
Overseas tourism recovers…
Figure 2: Trends in overseas tourist visits to the UK, 2001-06
… as domestic tourism wobbles
Figure 3: Trends in domestic tourism in the UK, 2002-07
Smoking ban likely to hit some sectors hard…
BROADER MARKET ENVIRONMENT
Key points:
Trends in PDI and CONEXP
Figure 4: Trends in personal disposable income and consumer expenditure, 2001-11
The age structure of the population
Figure 5: Trends in the UK population by age, 2001, 2006 and 2011
The affluence of the population
Figure 6: Trends in the adult population* by socio-economic group, 2001, 2006 and 2011
The weather
Figure 7: Trends in the amount of sunshine and rainfall in the UK, 2001-06
COMPETITIVE CONTEXT
Key points:
Figure 8: Average weekly household expenditure on meals, snacks and non-alcoholic drinks, by category, 2002/03-2005/06
STRENGTHS AND WEAKNESSES IN THE MARKET
 STRENGTHS
Captive audience
Long dwell times
Tailoring the offer
Smoking ban may boost food sales
 WEAKNESSES
Free admission opens up competition from high street
Packed lunches a constant challenge
Poor quality/value for money perceptions
Smoking ban to hit sales of alcohol
WHO’S INNOVATING?
Food to play a more important role for clubs
Independent cinemas are the innovators
Organic and fairtrade gain in popularity
Queue-busting and quality-lifting priorities for bingo operators
Technology to impact on ordering process?
Environment the focus for zoos and wildlife parks
Little room for manoeuvre for theatres
MARKET SIZE AND FORECAST
Key points:
Market value
Figure 9: UK leisure venue catering market size trends, 2001-11
Future market performance
SEGMENT PERFORMANCE
Key points:
Figure 10: UK leisure venue catering market by sector, 2002-06
 NIGHTCLUBS AND DISCOTHEQUES
Figure 11: Catering within the nightclubs and discotheques market, 2001-06
Luminar plc
 CINEMA
Figure 12: Catering within the cinema market, 2001-06
The main circuits – Odeon, Cineworld and Vue
The independents
 MUSEUMS AND ART GALLERIES
Figure 13: Catering within the museums and art galleries market, 2001-06
Tate
National Gallery
Natural History Museum
Victoria & Albert Museum
Science Museum
 BINGO
Figure 14: Catering within the bingo market, 2001-06
Gala Bingo
Mecca Bingo
 HISTORIC BUILDINGS
Figure 15: Catering within the historic buildings market, 2001-06
The National Trust
Historic Royal Palaces
English Heritage
 TENPIN BOWLING
Figure 16: Catering within the tenpin market, 2001-06
Tenpin/Megabowl
AMF Bowling
 THEME PARKS
Figure 17: Catering within the theme parks market, 2001-06
Alton Towers
Chessington World of Adventures
Thorpe Park
Legoland
Drayton Manor Park
 ZOOS AND WILDLIFE PARKS
Figure 18: Catering within the zoos and wildlife parks market, 2001-06
Chester Zoo
London Zoo
 THEATRE
Figure 19: Catering within the theatre market, 2001-06
Really Useful Theatre
Delfont Mackintosh Theatres
COMPANIES AND PRODUCTS
Key points:
 INDUSTRY STRUCTURE
Figure 20: Leading contract operators in the leisure venue catering market, February 2007
Compass Group plc
Figure 21: Compass Group Plc, financial performance, 2005-06
Figure 22: Compass Group Plc, leading leisure venue catering contracts, February 2007
Elior SCA
Figure 23: Digby Trout Restaurants Ltd, financial performance, 2004-05
Figure 24: Digby Trout Restaurants, leading leisure venue catering contracts, February 2007
Sodexho Alliance
Figure 25: Sodexho Alliance, financial performance, 2005-06
Figure 26: Sodexho Prestige, leading leisure venue catering contracts, February 2007
 SEARCY
Figure 27: Searcy, Tansley & Co, selected leisure venue catering contracts, February 2007
 OTHER PLAYERS
BaxterStorey Ltd
Caterleisure Ltd
Heritage Portfolio
Benugo Ltd
WHO USES LEISURE VENUE CATERING?
Key points:
Figure 28: Leisure venue catering use, 2007
Buyers of food and drink in cinemas
Buyers of food and drink in tenpin centres
Buyers of food and drink at nightclubs
Buyers of food and drink at music and other performing arts venues
Buyers of food and drink at historic buildings
Buyers of food and drink at theme parks
Buyers of food and drink at zoos and wildlife parks
Buyers of food and drink at theatres
 WHO USES LEISURE VENUE CATERING? – DETAILED DEMOGRAPHICS
Figure 29: Demographic characteristics of users of catering at most popular leisure venues, by type of venue, 2007
Figure 30: Demographic characteristics of users of catering at other leisure venues, by type of venue, 2007
TYPES OF FOOD AND DRINK BOUGHT AT LEISURE VENUES
Key points:
Figure 31: Types of food bought at leisure venues, 2007
Cold snack buyers
Hot takeaway food buyers
Cold takeaway food buyers
Hot snack buyers
Hot sit-down meal buyers
Cold sit-down meal buyers
Healthy snack buyers
Non-buyers
Figure 32: Types of drink purchased in leisure venues, 2007
Soft drinks buyers
Hot drinks buyers
Water buyers
Beer buyers
Sports drink buyers
Other drinks buyers
 TYPE OF FOOD AND DRINK BOUGHT AT LEISURE VENUES – DETAILED DEMOGRAPHICS
Figure 33: Demographic characteristics of most popular type of food bought at leisure venues, 2007
Figure 34: Demographic characteristics of other types of food bought at leisure venues, 2007
Figure 35: Demographic characteristics of types of drinks bought from leisure venues, 2007
VIEWS ON LEISURE VENUE CATERING
Key points:
Figure 36: Agreement with statements about food and drink at leisure venues, 2007
Cost is the major bugbear
Other issues less emotive but queues remain a problem
Eating on-site or off – it’s an age thing
Unappetising/unappealing food puts off older people
Affluent people are more discerning customers
Figure 37: Demographic characteristics of consumers agreeing with statements about food and drink at leisure venues, 2007
Figure 38: Demographic characteristics of consumers agreeing with statements about food and drink at leisure venues, 2007
LEISURE VENUE CATERING – TARGETING OPPORTUNITIES
Key points:
Venuerators (11% of any leisure venue visitors)
Alternatives (21% of any leisure venue visitors)
Negat-eats (22% of any leisure venue visitors)
Uninvolved (46% of any leisure venue visitors)
Venuerators the most likely to visit leisure venues
Figure 39: Leisure venue catering target groups, by leisure venue visited, 2007
Two items of food the norm…
Figure 40: Repertoire of food eaten at leisure/sports venues, 2007
… together with two items of drink
Figure 41: Repertoire of drink consumed at leisure/sports venues, 2007
 DETAILED DEMOGRAPHICS
Figure 42: Leisure venue catering target groups, by detailed demographics, 2007

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