Gifting in Beauty & Personal Care: Inc Impact of COVID-19 - UK - April 2020
Overview
 
What you need to know 
The COVID-19 outbreak has seen BPC decline as a priority in the initial weeks of the outbreak, but as consumers adjust to a new ‘normal’ sectors that offer wellbeing benefits such as skincare will benefit. NPD in gifts and gift sets which offer mood-enhancing and calming benefits will appeal to BPC buyers, who may look to sending gifts to their loved ones as well as treating themselves.

Ethical considerations are important in this sector, and will be heightened in the post-COVID-19 world. 37% of adults agree that there is too much packaging in BPC gifts, and 55% agree that it is important to buy these gifts from ethical brands.

Key issues covered in this Report
The impact of COVID-19 on consumer behaviour in gifting in Beauty and Personal Care.

How the market will fare post-COVID-19 slowdown.

BPC gifting occasions, and gifts purchased and received.

Purchase behaviours related to buying BPC gifts.

Attitudes towards sustainability in BPC gifting.

Products covered in this Report
This Report investigates attitudes and behaviours behind the buying of gifts for others from the following BPC categories:

●	Colour Cosmetics
●	Facial Skincare
●	Hand, Body and Footcare
●	Fragrances
●	Soap, Bath and Shower Products
●	Haircare (including hair styling and hair colourants).