Boohoo launches marketplace with over 150 brands

Source: Mintel 26-07-2024

Boohoo has launched an online marketplace, Boohoo Brands, as it looks to become a “one-stop destination for all fashion, beauty, and lifestyle needs.” Customers will be able to shop from 150 brands, including Revolution Beauty, Ray-Ban, Marc Jacobs, and more. Boohoo said the marketplace allows it to “leverage its vast network to quickly onboard new brands and maintain robust relationships with existing partners.”