Next to redevelop former Debenhams stores into first standalone beauty hall
Source: Mintel 22-05-2020

UK 22-05-2020

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Next will expand its beauty offer after it has secured five former Debenhams stores across the UK. Next has acquired Debenhams stores in Birmingham’s Bullring, Croydon’s Centrale, Silverburn in Glasgow, High Cross in Leicester, and Reading’s Oracle. These locations will be developed into Next’s first standalone beauty halls.

Simon Wolfson, Next’s chief executive said, “This is an exciting opportunity to work with existing and new beauty brand partners to create a new force in beauty retailing – bringing our online business to life through premium store environments in some of the UK’s most important retail locations.”