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“People’s priorities for bathrooms focus on updating tired and worn-out bathrooms and making their homes more enjoyable places to live. They want to inject personality and interest into their décor. This encourages them to visit inspiring showrooms and browse for ideas online. Many see a new bathroom as an investment that adds value to their homes, something which can encourage them to be freer with their spending plans. Bathroom retailers also have an opportunity to persuade people to spend more by solving real-life problems, such as incorporating more storage as well as making savings on energy and water usage.”

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