Co-op has increased the number of member deals by 252% across its 2,400 stores in the UK as part of the £70 million price investment announced last year. The new offers span across the cupboard, fridge, and freezer fillers categories, and include “market-leading” prices on big brands, with deals changing every three weeks. Alongside the 100 new monthly deals, Co-op members have access to lower prices across nearly 200 everyday essential lines, potentially saving £500 a year.