Consumer Spending Sentiment - Q4 - China - December 2020
Consumer Spending Sentiment - Q4 - China - December 2020

“Significant economic indicators have rebounded thanks to the effective economic stimulus policies of the Chinese government. Guarded optimism is the main theme, as consumers still prioritize saving. However, their financial confidence has been significantly boosted. Many of them are happy to consume for self-indulgence to achieve a high quality lifestyle and for comfort spending. The rise of domestic duty-free stores and online channels provides new solutions for luxury brands after ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

COVID-19 China Context
State of the Economy

Consumer

Consumer

Mintel runs online consumer research in ten cities, completing 300 interviews per city with a total sample size of 3,000. Our consumer research is based on a random sample of internet respondents from a panel recruited by KuRunData China online research.

Current Financial Situation
Changes in Income
Confidence in Future Financial Situation
Financial Priorities
Luxury Spending
Attitudes toward Luxury Spending

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Methodology and Abbreviations