Facial Skincare: Incl Impact of COVID-19 – Brazil – June 2020
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“Facial skincare is a growing category in Brazil, with consumers continuously aware of the importance of taking care of their facial skin. During the COVID-19 pandemic, consumers found in the use of beauty products a way to cope with tension while expanding their self-care rituals and adding more products to their routine. In addition to beauty and functional benefits, wellbeing became another important attribute, as during critical periods consumers seek indulgence. As the pandemic brought healthiness to a higher priority level, the use of nutraceuticals can be placed as a new step on consumers’ routine to boost their skin appearance.”
– Amanda Caridad, Beauty and Personal Care Senior Specialist
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