“Consumer health technology is a rapidly emerging field brought into sharp focus by the COVID-19 pandemic. Apps and services to aid managing diet, exercise, mental health and nutrition will help consumers navigate an uncertain and difficult period in the short term. Health technology’s longer-term potential is in delivering tools for consumers to help manage the diverse areas and influences that affect overall health and wellbeing in a proactive, holistic ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Overview
Market Drivers
Regulatory and Legislative Changes
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Use of Digital Health Apps and Services
Regularity of Health App Services and Device Usage
Non-Users Attitudes Towards Health and Wellbeing Apps and Services
Perceived Benefits of Health Apps and Devices
Consumer Attitudes Towards Health Technology
CHAID analysis
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Companies and Brands – What You Need to Know
Launch Activity and Innovation
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
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The impact of COVID-19 on purchasing and use of health technology products services and apps.
