Technology Habits of Generation Z: Inc Impact of COVID-19 - UK - September 2020
Technology Habits of Generation Z: Inc Impact of COVID-19 - UK - September 2020

“Video calling has been a key tool for Generation Z as the COVID-19 lockdown stopped them from in-person social interaction, and many in the age group say they are likely to continue to use it in the future as a result of the pandemic. Video calling platforms must grasp the opportunity to encourage this by continuing to add new features and mechanisms to prompt regular usage, such as social gaming ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
COVID-19 and Technology Habits of Generation Z
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – Key Takeaways
Market Background

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Key Takeaways
Impact of COVID-19 on Consumer Behaviour
Ownership of Technology Devices
Usage of Technology Devices
Interest in Buying Technology Products
Attitudes towards Technology

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and Brands – Key Takeaways
Launch Activity and Innovation

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information