Kitchens and Kitchen Furniture: Inc Impact of COVID-19 - UK - September 2020
Kitchens and Kitchen Furniture: Inc Impact of COVID-19 - UK - September 2020

“COVID-19 will see kitchen furniture sales fall sharply amid a reduced appetite for big-ticket purchases in 2020, store closures, a reluctance to allow tradespeople into the home and a slowdown in the housing market. However, extended periods inside will see an unprecedented rise in kitchen usage across the UK, refocusing consumers on the importance of this space and creating new opportunities for the market moving forwards.”

– Marco Amasanti, Retail Analyst

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
COVID-19 and Kitchens and Kitchen Furniture
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – Key Takeaways
Market Size and Forecast
Market Segmentation
Channels to Market
Market Drivers

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Key Takeaways
Impact of COVID-19 on Consumer Behaviour
Kitchens and Utility Rooms in the UK’s Homes
Layout of the UK’s Kitchens
Kitchen and Utility Room Refits and Repairs
Motivation behind Kitchen/Utility Project
How Much They Spent
Channel of Purchase
Retailers where Households Spent Most for Kitchens
Key Purchase Drivers
COVID-19 and Kitchen Purchases

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and Brands – Key Takeaways
Market Share
Competitive Strategies
Launch Activity and Innovation
Advertising and Marketing Activity

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information