“Interest in news has surged as a result of the COVID-19 outbreak, but newspaper publishers are struggling to reap the benefits. The already declining print national newspaper market has been hit hard as lockdown restrictions have kept people indoors. While readership of online national newspapers has increased significantly, and digital subscriber numbers are growing, sharp declines in advertising revenue means the market has been dealt another harsh blow just as ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
The Impact of COVID-19 on National Newspapers
Market Size and Forecast
Market Drivers
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Print Newspapers
Online News Sources and Devices
National Newspaper Podcasts
National Newspaper Behaviour
National Newspaper Coverage
Attitudes towards National Newspapers
National Newspaper Purchase Drivers
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Key Players – What You Need to Know
Market Share
Launch Activity and Innovation
Brand Research
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Pre-Covid-19 Market Size and Forecast
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The impact of COVID-19 on consumer behaviour in the UK national newspapers market.
