Feminine Hygiene and Sanitary Protection Products - UK - February 2020
Feminine Hygiene and Sanitary Protection Products - UK - February 2020

“The feminine hygiene and sanitary protection category has been steadily growing in recent years, bolstered by strong sales in the incontinence sector and a beauty revamp of the feminine hygiene sector. The sanitary protection sector, however, is dampening growth; signalling that brands must do more to respond to growing environmental concerns. Indeed women show increased usage of reusable options in 2019, highlighting a behavioural shift in the category.”

more
Report Price:
£1995.00
|
$2693.85
|
€2245.17
Download:

Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – What You Need to Know
Market Size and Forecast
Market Segmentation
Channels to Market
Market Drivers

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – What You Need to Know
Menstruation Status
Usage of Sanitary Protection Products
Behaviours around Buying Sanitary Protection Products
Usage of Feminine Hygiene Products
Reasons for Using Feminine Hygiene Products
Usage Occasions of Feminine Hygiene Products
Adult Incontinence Status
Usage of Adult Incontinence Products
Places of Purchase of Adult Incontinence Products

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and Brands – What You Need to Know
Market Share
Launch Activity and Innovation
Advertising and Marketing Activity
Brand Research

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Market Size and Forecast