The Modern Workplace: Incl Impact of COVID-19 - US - December 2020
The Modern Workplace: Incl Impact of COVID-19 - US - December 2020

“COVID-19 has significantly changed what the modern workplace looks like for Americans, including where and how they effectively work. The modern workplace was already in flux prior to the pandemic, but COVID-19 has accelerated several workplace trends, including the ubiquity of remote work, the reliance on technology to support a virtual office space and the heightened attention to workers’ rights. These fast-tracked changes will have a lasting impact on workplace ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – Key Takeaways
The Landscape of Work
Market Factors
Market Opportunities
Remote Work: In Their Own Words

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – Key Takeaways
Work and Personal Identity
Work Priorities
Remote Work and Consumer Habits
Employee Treatment and Diversity

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Companies and Brands – Key Takeaways
Mintel Trend Drivers
Competitive Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations