Movie Theaters Outlook: Incl Impact of COVID-19 - US - November 2020
Movie Theaters Outlook: Incl Impact of COVID-19 - US - November 2020

“Movie theaters won’t go away entirely but they have been dealt a crushing blow in 2020. Even as theaters open back up, fear of contracting COVID-19 has kept consumers focused on social distancing and home entertainment. While dedicated moviegoers will continue to find value in the movie theater experience, casual moviegoers will likely consider going to a movie theater as a special event.”

- John Poelking, Senior Analyst

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – Key Takeaways
Market Size and Forecast
Market Factors
Market Opportunities

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – Key Takeaways
Trend Drivers and their Impact on Movie Theaters
Seeing Movies in 2020
The Impact of COVID-19 on Theaters Beyond 2020
What Will Bring People Back to Theaters
Competing with Home Entertainment: Streaming
Competing with Home Entertainment: Rentals
Movie Genres to See in Theaters

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Companies and Brands – Key Takeaways
Market Performance: Movie Theater Chains
Competitive Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations