Evolving eCommerce: Household Care: Incl Impact of COVID-19 - US - August 2020
Evolving eCommerce: Household Care: Incl Impact of COVID-19 - US - August 2020

“For years, ecommerce has been the retail sector’s growth engine. Online retailers have significantly outpaced their brick and mortar peers, and the COVID-19 pandemic has further accelerated that growth disparity. When we consider this in tandem with recent and forthcoming technology changes that will make online shopping faster, more convenient, more intuitive and more experiential, it’s easy to foresee today’s rapid shift toward ecommerce becoming a permanent ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – Key Takeaways
Impact of COVID-19 on Household eCommerce
Market Factors
Market Opportunities

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – Key Takeaways
Online Shopping Frequency and Interest in eCommerce
Influence of COVID-19
Online Channels Shopped
Changes in Online Shopping
Reasons for Shopping Online More Often
Attitudes and Behaviors toward Shopping Online
Factors to Encourage More Online Shopping
Interest in Innovations

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Companies and Brands – Key Takeaways
Competitive Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations