Airlines: Incl Impact of COVID-19 - US - December 2020
Airlines: Incl Impact of COVID-19 - US - December 2020

“Airlines suffered a lot of financial damage due to the COVID-19 pandemic, and recovery will be neither quick nor simple. Canny airlines will be able to recognize the most important flying demographics at each point of the long recovery, and appeal to their sensibilities in order to maximize their spending. Appealing to younger travelers is going to be an important strategy, as their willingness to fly makes them an important ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – Key Takeaways
Market Size and Forecast
Impact of COVID-19 on Airlines
Market Factors
Market Opportunities
Mintel Trend Drivers and the Future of Airlines

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – Key Takeaways
Flying in the Past 12 Months
Reasons to Pay a Higher Fare
Desired Amenities
Feeling Safe while Flying
Attitudes toward Airline Policies
Attitudes toward Airline Loyalty

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Companies and Brands – Key Takeaways
Major Carriers
Industry Happenings

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations
Appendix – The Consumer