Natural and Organic Food Shopper: Incl Impact of COVID-19 - US - July 2020
Natural and Organic Food Shopper: Incl Impact of COVID-19 - US - July 2020

“The natural and organic food and beverage market is supported to some degree by over half of US adult consumers, and this is likely to remain steady in the years ahead. The health associations of natural and organic foods will make them more important than ever during a global health pandemic, as many adults seek ways to support overall wellness during uncertain times. Still, the economic downturn may cause fringe ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary 

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – What You Need to Know
Market Perspective
Market Factors

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – What You Need to Know
Product Types Purchased
Product Types Purchased by Category
Organic Purchase Drivers
Organic Purchase Barriers
Food Shopping Habits
Store Brand Purchase Habits
Opinions About Natural and Organic Foods

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Key Players – What You Need to Know
What’s Working
What’s Struggling
What to Watch

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations
Appendix – The Market
Appendix – The Consumer