Supermarkets - Italy - November 2019
Supermarkets - Italy - November 2019

“As in many other European markets, discounters are growing their sales much faster than the market average and, as a result, are rapidly increasing their share of the Italian grocery market. In the context of a market where consumers’ incomes have been squeezed by low economic growth and spending on groceries declined in real terms in 2018, they are ideally positioned to further boost their presence. Mainstream grocery brands are ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive summary
Issues and insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The market – What you need to know
Consumer spending
Sector size and forecast
Inflation
Channels of distribution

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The consumer – What you need to know
Who shops for groceries
How they shop for groceries
Where they shop for groceries
Attributes associated with different types of grocery retailer

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and brands – What you need to know
Leading players
Market shares
Online
Aldi
Auchan
Carrefour
Rewe
Schwarz Group (Lidl)
Spar International

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data sources, abbreviations and supporting information