Electrical Goods Retailing - Italy - February 2019
Electrical Goods Retailing - Italy - February 2019

“Our consumer research shows opportunities for retailers to make their stores more customer-friendly and experiential, becoming somewhere where they are advised on and introduced to the technology they want. Increasing the spotlight on customers could also help to shift buyers’ focus away from being so much on price and allow stores to show customers how they can offer a different and perhaps better service than online pureplayers. Stores have a ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Overview
Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – What You Need to Know
Consumer Spending
Sector Size and Forecast
Inflation
Channels of Distribution

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – What You Need to Know
What They Buy
How They Shop – Online and In-Store
Where They Shop
Attitudes to Shopping for Electricals

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Companies and Brands – What You Need to Know
Leading Players
Market Shares
Online
Amazon International
Ceconomy
Euronics International
Expert Europe

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Data sources, Abbreviations and Supporting Information