UK The Over-55 Traveler Market Report 2019
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Providing the most comprehensive and up-to-date information and analysis of the The Over-55 Traveller market, and the behaviours, preferences and habits of the consumer.
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
The total number of holidays taken by over-55s in the UK and
abroad in 2018 reached a record level of 34 million. Expenditure
reached £16.2 billion (not including spending on overseas
transport). Over-55s accounted for 32% of all holidays taken and
35% of all holiday expenditure in 2018.
Travel features high in the over-55 bucket-list of future life
priorities. Over-55s own a growing share of the nation’s
wealth. Demographic change guarantees an expanding pool
of potential customers. Over-55s are seeking to stay younger
and fitter for longer and to make the most of their years ahead.
Rising longevity will also drive demand for supported forms of
travel amongst the elderly, including those with disabilities and
dementia.
Written by John Worthington, a leading analyst in the Travel sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The space between the kids leaving home and the onset of ‘old age’ is widening. For those with the resources to enjoy it this is a golden time for travel. Competition for the silver pound is set to be intense. Digital research and online booking are becoming the norm amongst this group, but the trusted advice of their well-travelled peers is paramount
John Worthington
Senior Travel Analyst
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Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.