Airlines - China - September 2019
Airlines - China - September 2019

“Given the positive market conditions, total air passenger volume is estimated to maintain steady growth in 2019-24. Driven by consumers’ passion for outbound travel, the international segment is expected to see faster passenger growth than the domestic. High-speed trains are very competitive on domestic short-distance trips, while airlines can capitalise on themed flights to innovate flying experiences and attract potential consumers. Airlines have opportunities to increase non-ticket income from providing ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

The Market – What You Need to Know
Market Size and Forecast
Market Segmentation
Market Factors

Consumer

Consumer

Mintel runs online consumer research in ten cities, completing 300 interviews per city with a total sample size of 3,000. Our consumer research is based on a random sample of internet respondents from a panel recruited by KuRunData China online research.

The Consumer – What You Need to Know
Penetration of Different Travel Transports
Barriers for Taking Budget Airlines for Leisure Travel
Purchasing Channels
Perceptions on Different Sales Channels
Services Consumers Are Willing to Pay More For
High-speed Trains vs Airlines under Different Travel Contexts
Meet the Mintropolitans

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Key Players – What You Need to Know
Market Share
Competitive Strategies
Who’s Innovating?

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Methodology and Abbreviations