Impact of Private Label in the Online Food and Drink Market - US - February 2019
Impact of Private Label in the Online Food and Drink Market  - US - February 2019

"Private label share of food and beverage sales at traditional store-based retailers has made solid gains in the past couple of years, driven by retailers’ efforts to strengthen their store brands, but hasn’t moved dramatically over the past five. The continued shift to more online grocery shopping, however, has the potential to disrupt the relatively stable relationship between name brands, retailers, and private label, creating opportunities for retailers that ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – What You Need to Know
Market Perspective
Market Factors

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – What You Need to Know
Online Food and Beverage Shopping Overview
Private Label Purchase by Category
Private Label Purchase Locations
Retailer Perceptions (Correspondence Analysis)
Private Label Shopping Behaviors – Online vs In-store
Private Label Shopping Attitudes
Factors to Encourage Private Label Purchase

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Key Players – What You Need to Know
What’s Happening?
What’s Next?

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations