US The Insurance Purchase Decision Market Report 2019
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Providing the most comprehensive and up-to-date information and analysis of the The Insurance Purchase Decision market, and the behaviours, preferences and habits of the consumer.
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This report covers consumer attitudes toward purchasing life,
health, auto, property, homeowners, and renters insurance.
Insurance is often a product bought out of necessity, not want. As such, the consumer relationship with their insurer is not as personal as in other industries, like healthcare. To find new customers, insurers must proactively reach out to consumers before they reach a life-changing event, or before their renewal date comes up.
Written by Jennifer White Boehm, a leading analyst in the Financial Services sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Insurance premiums continue to rise, and with consumers’ apathetic attitude toward the industry as a whole, they are mainly hanging on due to the necessity of having a policy. Agents are still considered valuable partners in purchasing across most lines of insurance. As premiums continue to increase and consumers potentially bristle at the thought of having to pay more, insurance companies need to embrace the evolving culture of transparency that younger generations are bringing on
Jennifer White Boehm
Associate Director – Financial Services & Automotive
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our databooks* are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
*databooks not available with UK B2B Industry reports.
Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.