China Nut and Seeds Market Report 2019
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Providing the most comprehensive and up-to-date information and analysis of the Nut and Seeds market, and the behaviours, preferences and habits of the consumer.
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
The nuts category is the most popular category in the snack
market of China at present, thanks to its healthy image and
positioning as a tasty snack. Seeds, as a traditional Chinese
snack category, enjoy a lower but stable growth. The nuts and
seeds market is likely driven by consumers’ growing awareness of
healthy snacking and the increase of the middle-class as its main
consumer group.
ChaCheer leads the market thanks to its dominating position
in the seeds segment. Top players in the snacking category,
including Three Squirrels, Be & Cheery and Bestore also perform
Written by Crystal A, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The slowing down of the nuts and seeds market should not be interpreted as saturation; instead, the opportunities for further stimulating growth lie in making nuts and seeds more compatible with other food and drink categories as ingredients and even bases. BFY nuts and seeds is another opportunity as they can meet the unmet needs of sophisticated consumers. BFY can be reflected in both ‘minus’ (eg low fat and salt) and ‘plus’ claims (eg high protein and fibre)
Crystal A
Food & Drink Analyst
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Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.