Catering at leisure venues is one area of consumer expenditure that has experienced steady growth over the last five years. With the enlarged number of visitors, combined with the current use of popular high street brands instead of in-house product, the sector has grown by 11% in real terms from 1994. Much of this has to do with the increase of quality available to the consumer. Aligned with the arrival of familiar catering brands, the value and range of product has accounted for much of the success, a fact demonstrated by the fact that one of the greatest gains has been made by the health and fitness sector.

· Quality and value is paramount with many adults believing that it is best to take a packed lunch to most leisure attractions or venues.

· The trend for contracting out the catering offer, is allowing leisure venues to concentrate on the running of their core business.

Leisure Venue Catering, focuses on the provision of both food and drink at leisure venues throughout the UK, whether restaurant or kiosk. With most adults still most likely only to purchase snacks at a leisure venue, the challenge would appear to be not to necessarily encourage more visitors but to increase the amount spent by existing customers.