Marketing to Hispanic Moms - US - September 2017
Marketing to Hispanic Moms - US - September 2017

"There are nearly 7 million Hispanic moms in the US, who live for their families. Household chores monopolize most of their time at home, regardless of whether or not they work full-time. Even if they would welcome help, they tend to be hesitant to ask for it. Shouldering the sometimes-thankless responsibility of maintaining the household is a way to show love, and Hispanic moms renew that commitment every day. It ...

more
Report Price:
£3254.83
|
$4395.00
|
€3662.99
Download:

Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Overview
Executive Summary

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – What You Need to Know
Hispanic Moms by the Numbers
Market Perspective
Hispanic Moms and Employment

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – What You Need to Know
Mom Survival
Moms’ Priorities
Changes That Come with Motherhood
Targeting Moms
Moms’ Attitudes toward Motherhood Responsibilities
Moms’ Use of Technology in Motherhood
Kids and Rules
Product Purchasing

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Ideas Worth Exploring – What You Need to Know
Ideas Worth Exploring

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations