“Despite a growing culture of sleep issues in the UK, a reluctance to reach for OTC sleep aids remains; growth of the category has been compounded by developments in the tech arena as well as a preference for making lifestyle adjustments over seeking remedies. Sleep is not the expendable commodity it is increasingly treated as, suggesting that an emphasis in campaigns on the long-term impact of sleep deprivation on mental ...
Report Price:
£1995.00 |
$2693.85 |
€2245.17
Download:
Search within report
Searching...
Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Size and Forecast
Market Drivers
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Sleep Hours
Impacts of Pre-Sleep Routines
Sleep Aid Usage and Interest
Behaviours around Sleep
Attitudes towards Sleep and Sleep Aids
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Companies and Brands – What You Need to Know
Market Share
Launch Activity and Innovation
Advertising and Marketing Activity
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
3rd January 2019
“Consumers are increasingly health conscious; this creates many opportunities for offering travellers customised services and products that have a positive impact on their mental wellbeing.” 
31st October 2018
“The UK sleep deprivation epidemic has drawn attention for some time, and tech solutions have always seemed to be a likely long-term beneficiary. Until now, consumers have been somewhat hesitant to embrace apps and wearables to improve their sleep, but a bit of help from Prince Harry and the NHS ... |
Challenging the view of sleep as an ‘expendable commodity’
