“Despite a distinct lack of enthusiasm among UK consumers, the market value of the major spring/summer retail events continued to rise in 2017, with spending reaching an estimated £2.2 billion. The growth in consumer spending was driven by increased average spend per customer, with Valentine’s Day shoppers in particular spending significantly more in 2017. However, attitudes towards the spring/summer events are largely negative and to continue ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Overview
Executive Summary
Issues and Insights
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Size
Retail Sales across the Year
Online Retail Sales across the Year
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Spring/Summer Events: Who Buys What?
Spring/Summer Events: How They Shop
Spring/Summer Events: How Much They Spend
Spring/Summer Events: Purchasing Planning
Attitudes towards the Spring/Summer Events
Spring/Summer Events – Target Groups
CHAID Analysis – Spring/Summer Events
Spring Bank Holiday Behaviour
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Companies and Brands – What You Need to Know
Advertising Spend across the Year
Launch Activity and Innovation
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
31st January 2018
“In 2017, an increase in average spend per person meant that sales of Valentine’s Day gifts overtook spending on Easter gifting. Valentine’s Day was worth an estimated £620 million to UK retailers in 2017 and we expect growth to continue in 2018. However, as perceptions of the seasonal event continue ...
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Can retailers boost appeal of spring/summer events?
