“The French DIY sector has been resilient recently, with spending buoyed by a stable housing market and an increase in the number of homeowners. Specialists have maintained their share of the market, but the sector is concentrated. The two leading chains, Leroy Merlin and Castorama generate 40% of sector sales and there is a long tail of smaller players. Online is still small, and focussed on the softer end, but ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Overview
Executive Summary
Issues and Insights
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Market Size and Key Drivers
Channels of Distribution
Sector Size and Forecast
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Where They Shop
Participation in DIY Activities
Attitudes to DIY
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
The Market – What You Need to Know
Leading Specialists – What You Need to Know
Leading Specialists
Market Shares
Online
ADEO
Bricomarché/Brico Cash
Kingfisher Group
Mr. Bricolage Group
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
24th May 2017
"France's leading DIY retailer has expanded its link up with an innovative start-up that puts customers in touch with vetted tradesmen. The move ties in with Leroy Merlin's strategy of becoming the destination for everything to do with house and home "
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Which retailers had been used to buy DIY and home maintenance/improvement goods in the past 12 months, both in-store and online
