Table of Contents
Overview
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- What you need to know
- Areas covered in this report
Executive Summary
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- Spending and inflation
- Sector size and forecast
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- Figure 2: Health and beauty retailers, sales growth 2010-16
- Channels of distribution
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- Figure 3: Spain: Retail distribution of spending on beauty and personal care products, 2014
- Leading retailers
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- Figure 4: Spain: Leading beauty retailers, 2014
- The consumer
- Which products do they buy
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- Figure 5: Spain: Buyers of personal care products, October 2015
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- Figure 6: Spain: Who buys what: Men vs women, October 2015
- Factors influencing choice of retailer
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- Figure 7: Spain: Shopping for personal care products: Factors motivating choice of retailer, October 2015
- Prestige products
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- Figure 8: Spain: Reasons for buying prestige beauty products, October 2015
- What we think
Issues and Insights
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- Are drugstores the way forward for beauty retailing?
- The facts
- The implications
- But are they the only way forward?
- The facts
- The implications
The Market – What You Need to Know
Spending and Inflation
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- Figure 9: Spain: Consumer spending on beauty and selected other goods (incl. Vat), 2010-15
- Inflation
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- Figure 10: Spain: Consumer prices, annual change, 2010-15
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- Figure 11: Spain: Consumer prices, annual change, monthly data, 2014-15
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Product Market Breakdown
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- Figure 12: Spain: Personal care markets spending (inc VAT), 2010-15
- Figure 13: Spain: Core beauty products, forecast spending, 2015-19
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Channels of Distribution
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- Figure 14: Spain: Retailers used to purchase beauty products, November 2014
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- Figure 15: Spain: Estimated retail distribution of spending on beauty and personal care products, inc VAT, 2012-14
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Sector Size and Forecast
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- Figure 16: Spain: Health & beauty retailers sales, ex VAT 2010-15
- Figure 17: Spain: Health & beauty retailers forecast sales, ex VAT, 2015-20
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Key Players – What You Need to Know
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- Clarel – Early success
- Kiko – Promising specialist newcomer
- Mixed performance during downturn
Key Players
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- Figure 18: Spain: Leading beauty retailers sales 2011/12-2014/15
- Figure 19: Spain: Leading beauty retailers outlets, 2011/12-2014/15
- Figure 20: Spain: Leading beauty retailers sales per outlet, 2011/12-2014/15
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Market Shares
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- Figure 21: Spain: Leading beauty retailers, estimated market shares, 2012-14
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Online
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- Figure 22: Spain: Broadband connections and online buyers in last 3 months in key sectors, 2011-15
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The Consumer – What You Need to Know
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- Who bought what
- Young vs old
- Male vs female
- Price the dominant factor
- Smaller but important market for quality and service
- Prestige products
The Consumer – Which Products Do They Buy?
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- Figure 23: Spain: Buyers of personal care products, October 2015
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- Figure 24: Spain: Profile of who buys what, October 2015
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- Figure 25: Who buys what: Men vs women, October 2015
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The Consumer – Factors Influencing Choice of Retailer
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- Figure 26: Spain: Shopping for personal care products: factors motivating choice of retailer, October 2015
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- Figure 27: Spain: Relative importance of key factors in choosing a personal care retailer, October 2015
- Male-female
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- Figure 28: Spain: Shopping for personal care products: Key factors motivating choice of retailer, men vs women, October 2015
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The Consumer – Shopping for Prestige Beauty Products
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- Figure 29: Spain: Reasons for buying prestige beauty products, October 2015
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- Figure 30: Spain: Reasons for buying prestige products men vs women, October 2015
- Consumer profiles
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- Figure 31: Spain: Profile of reasons given for buying prestige products, October 2015
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Appendix – Data Sources, Abbreviations and Supporting Information
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- Abbreviations
- Data sources
Clarel (Dia)
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- What we think
- Company background
- Company performance
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- Figure 32: Dia: Group financial performance, 2013-15
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- Figure 33: Dia: Outlet data, 2013-15
- Retail offering
Douglas Perfumeries
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- What we think
- A focus on beauty
- Expansion and diversification
- Bringing Les Bellista to Germany
- Multichannel
- Company background
- Company performance
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- Figure 34: Douglas Perfumeries: Financial performance, 2010/11-2014/15
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- Figure 35: Douglas Perfumeries: Outlet data, 2010/11-2014/15
- Retail offering
Sephora
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- What we think
- Beauty retail trendsetter
- Connected beauty store
- Hair salon services
- Customisable digital experiences
- New shipping method for frequent shoppers
- Trialling beauty box subscription service
- Company background
- Company performance
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- Figure 36: LVMH Selective Retail: Financial performance, 2010-14
- Retail offering
Yves Rocher
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- What we think
- New concept store offers an enhanced experience
- Augmented reality app that lets consumers virtually apply makeup
- A gift with every order
- Competitive prices
- Seal of authenticity
- Spanish store expansion on back of a recovery in the country’s beauty retail market
- Company background
- Company performance
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- Figure 37: Yves Rocher Groupe: Estimated group financial performance, 2011-15
- Figure 38: Yves Rocher Groupe: Estimated outlet data, 2011-15
- Retail offering
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