What you need to know
Long-haul holidays are expected to grow strongly over the next five years as the pent-up demand from the recessionary years is released into the market thanks to the positive UK economy. Consumers are keen to look further afield for more exotic or varied experiences, which delivers a number of opportunities to curators of holidays who are in a position to help consumers develop their ideal holiday.
However despite the positive outlook for the market it will remain a challenging one for travel companies to maintain their margins in, as consumers invest their time to look for the best deals and offers, while airlines compete to offer the best experience for the cheapest price.
Products covered in this report
This report examines the habits and attitudes of British holidaymakers concerning long-haul holidays. Long-haul refers to all holidays outside Europe, including holidays involving cruises. A holiday must constitute at least one overnight stay. The business travel market is not reviewed in this report.
