“Seen to offer value for money by just one in four UK adults, still wine could come under fire if household incomes are squeezed following the UK’s vote to exit the EU. Indeed, the drop in the strength of the Pound and the UK’s reliance on imported wine are set to result in rising prices, further undermining its value image.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Overview
Executive Summary
Issues and Insights
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Size and Forecast
Market Segmentation
Channels to Market
Market Drivers
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Purchase of Wines
Volumes of Wine Consumed
Factors Influencing Choice of Wine
Attitudes towards Wine
Further Attitudes towards Wine
Qualities Associated with Alcoholic Drinks
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Key Players – What You Need to Know
Market Share
Launch Activity and Innovation
Advertising and Marketing Activity
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Market Size and Forecast
Appendix – Market Drivers
Appendix – Market Share
28th July 2017
“With fruit flavours trending across various alcohol markets, Gordon’s pink gin flavoured with berries should make a splash in the gin market” 
25th April 2017
“Stonegate’s launch of a light Prosecco across its pubs and bars taps into the popularity of Prosecco in recent years, as well as demand for low-calorie and low-sugar drinks.”
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Lower/no-alcohol and smaller bottles offer a way to appeal to health-conscious wine drinkers
