Alcoholic Drinks Review - UK - July 2016
Alcoholic Drinks Review - UK - July 2016

“The online channel is likely to benefit from the craft boom in particular, providing an alternative sales outlet for brands other than venues such as pubs/bars and supermarkets.”

– Chris Wisson, Senior Drinks Analyst

This report discusses the following key topics:

Craft looks set to continue to dominate the industry’s headlines 
Online drinks retailing has marked potential 
Beer and cider challenge wine as meal accompaniments
more
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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – What You Need to Know
Market Size and Segmentation
Market Drivers

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – What You Need to Know
Usage of Alcoholic Drinks
Alcoholic Drinks and Social Media
Frequency of Usage
Choice of Alcoholic Drinks for Different Occasions
Spending on Alcoholic Drinks
Alcoholic Drinks and the Online Channel

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Key Players – What You Need to Know
Launch Activity and Innovation
Brand Communication and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Market Size and Forecast