Canadians are dedicated patrons of foodservice outlets with some 94% who have eaten at a restaurant in the three months leading up to February 2016. However, tightening of budgets means that more consumers are spending in moderation and cutting back on treats – including dining out. As such, the industry will see a softening in terms of sales. Consumer behaviour will skew towards more high-value, high-quality options such as fast casuals ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Executive Summary
Market
Market
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The Market – What You Need to Know
Market Size and Forecast
Market Factors
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Dining Out – Where, Who and How Often?
Quality of Food Trumps Quality of Service
Value Matters
Limited-time Offers, Pop-up Events and Secret Menus
Healthy Eating and Customization are Sought by Women
Efficiency in the Dining Experience and Snacking Opportunities
Connecting with Customers – Commercials and Social Media Presence
Dining Out – How Canadian Diners Compare to Americans
Brand/Company
Brand/Company
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Key Players – What You Need to Know
What’s Working?
What’s Struggling?
What’s Next?
Data
Data
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Appendix – Data Sources and Abbreviations
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The pinch of the economy will make economical foodservice options more appealing
