Payment Methods: Online vs. Offline - Ireland - July 2016
Payment Methods: Online vs. Offline - Ireland - July 2016

“Compared to less than a decade ago when cash was the preferred method of payment among Irish consumers, the Irish payments industry has changed dramatically. Non-cash methods of payment have become increasingly popular - most notably debit cards, which have now far surpassed credit cards as consumers' favourite form of plastic payment card. While cheques are not nearly as significant as they once were, they remain an important (albeit niche) method ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – What You Need to Know
Current State of the Payments Sector
Market Drivers

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – What You Need to Know
The Consumer – Types of Payment Methods Used
The Consumer – Attitudes towards Cash and Cheques
The Consumer – Attitudes towards Contactless Technology
The Consumer – Attitudes towards Security
The Consumer – Attitudes towards New Technology

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Competitive Strategies and Innovations – What You Need to Know
Who’s Innovating?
Competitive Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – The Consumer