Black Consumers and Fast Casual Dining - US - February 2016
Black Consumers and Fast Casual Dining - US - February 2016

"Black consumers enjoy dining out, not only as a leisure activity but because many of them lead very busy lives and dining out saves time and in some instances money. Fast casual dining can be a healthier alternative to dining out than eating at a quick-service restaurant."

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – What You Need to Know
Market Size and Forecast
Market Breakdown
Market Perspective
Market Factors

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – What You Need to Know
Incidence of Dining at Fast Casual Restaurants
Fast Casual Dining Dayparts
Frequency of Dining at Fast Casual Restaurants
Attitudes toward Fast Casual Restaurants
Brand Health of Fast Casual Category
Preferences for Chain vs Independent Restaurants
Pizza Restaurants
Chicken Restaurants
Burger Restaurants
Bakery, Sandwich, and Salad Restaurants
Asian and Mexican Fast Casual Restaurants
Impact of Marketing Tactics

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Key Players – What You Need to Know
What’s Working?
What’s Challenging?
What’s Next?

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations
Appendix – The Market