“Spend on clothing is increasingly competing with other areas such as leisure, with men showing a preference for spending their extra money on activities such as dining out and going out rather than on fashion. This means that clothing retailers will have to work harder than ever to encourage men to part with their money, with a focus on more stylish clothes for all ages, a wider range of larger ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Size and Forecast
Market Drivers
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Men’s Spending Priorities
Where Do Men Buy Clothes?
What Types of Clothes Do Men Buy?
Most Important Factors When Buying Clothes
What Men Would Like to See Improved In-store
What Men Would Like to See Improved Online
Interest in Innovations
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Key Players – What You Need to Know
Launch Activity and Innovation
Advertising and Marketing Activity
Space Allocation Summary
Brand Research – Menswear
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Market Size and Forecast
28th February 2017
“Unilever has launched a new premium range of fabric care products under the brand name Verve which claims to help extend the life of clothing and taps into consumer desire for protective fabric care products, underlining opportunities for the prestige fabric care market.” 
27th February 2017
“Fast-fashion retail giants H&M Groups recent results reveal a significant shift in strategy. Growth in recent years has been driven by the retailers rapidly expanding store network. However, as the H&M business is maturing, the retailer has revealed plans to fuel growth through an improved customer experience, whilst seeking new ...
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How has the menswear market performed?
