“Concentration of the retail sector has continued. The big three opticians, Specsavers, Boots and Vision Express, have all gained market share, thanks to the expansion of their chains. Attention grabbing deals remain the cornerstone of promotional strategy, but we are seeing more brand building by the chains in order to reduce the focus on discounting. New competition from John Lewis (in conjunction with Luxottica) and Superdrug and growth of optical ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Size and Forecast
Market Drivers
Channels of Distribution
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Eye Examinations in the Last Year
Wearers of Eyewear
Eyewear Purchases – Fashion Eyewear
Eyewear Purchases – Prescription Eyewear
Retailers Used for Last Prescription Eyewear Purchase
Attitudes towards Optical Goods and Eye Examinations
Interest in Added Value and Innovation
Consumer Typology Groups
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Key Retailers – What You Need to Know
Key Retailers – Competitive Strategies
Advertising and Marketing Activity
Brand Research – Optical Goods and Sunglasses
Key Suppliers – What You Need to Know
Key Suppliers to Opticians
Launch Activity and Innovation
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
15th September 2016
"In August 2016 Specsavers opened the first of three in-store opticians at Sainsbury's. If these are a success more will follow."
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Can opticians find new ways to grow?
